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ABA TRAINING PUBLICATIONS

Basics of Bookselling Induction Manual: a workbook for booksellers
How long does it take to bring a new staff member up to speed - and what is the cost to your business?

Designed to be a personal workbook and containing self-assessment exercises throughout to show understanding, this manual will become an invaluable, tailored resource to new staff, and a great learning tool for those already in your store.

About the Induction Manual
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The Practical Art of Visual Merchandising
Written by a visual merchandising practitioner and lecturer, The Practical Art of Visual Merchandising uses examples of different styles of display, supported with photographs and line drawings, to provide VM help and ideas for all booksellers.

The ring binder format allows you to develop your own store merchandising portfolio by adding your own photographs of successful displays; articles and illustrations of interest from magazines; updated price lists and contact details; swatches and other colour samples for future reference; your store's display schedule

The flexibility of the folder allows you to add anything of relevance for easy reference. The guide becomes an integral part of your business planning.

Keep it accessible to all staff for dynamic and consistent store displays.

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